For immediate release     

PRESS RELEASE

The Professional Truck Training Alliance of Canada becomes national ally for transportation industry

January 11, 2024 – Winnipeg, MB – The Professional Truck Training Alliance of Canada (PTTAC) is pleased to announce its commitment to the transportation industry. Founded by Chairman Jim Campbell, President and GM of First Class Training Centre Inc. in Winnipeg, MB, the PTTAC is the unified voice of commercial truck training in Canada with a mandate to standardize and support programs offered in each province and territory.

The PTTAC’s objectives are to:

• make commercial truck driving a recognized Red Seal trade in Canada;
• create nationally approved truck training instructor programs;
• remove barriers and bring accessibility to funding and tuition for truck training programs; and
• ensure truck training schools are standardized and compliant, provincially and nationally.

The PTTAC movement began in early 2022, when a group of like-minded stakeholders connected over a shared vision to see truck driver training be accessible, consistent, and a valued profession across Canada. From that day onward, Campbell and his fellow founders were united in their vision and commitment to make a difference in the industry.

Two years later, PTTAC Chairman Jim Campbell is equally humbled by and honored to make this shared vision a reality in the transportation industry, stating: “As we build this Alliance, our goal is to become the unified voice of Commercial truck training in Canada: the trusted group who makes a difference to the industry, road safety, and education. Working with like-minded stakeholders is the direction we are headed in and we encourage all schools to join our movement.”

The PTTAC is the only national group in Canada that represents commercial truck driver training businesses and will drive progress in education, training, and road safety through expertise and influence. The Alliance’s kick-off campaign will include a tour of Western Canada, where Campbell and other founding members will meet with provincial and federal representatives to discuss their mandate and objectives in further detail.

ISAAC CEO and Co-founder Jacques DeLarochelliere said that philosophy is an extension of the company’s initial roots in aeronautics and auto racing. In those industries, any failure could have catastrophic consequences. Likewise, for truck drivers, any unplanned downtime negatively impacts their quality of life, so ISAAC remains proactive to address any potential issues before its hardware reaches the market, he said.

ISAAC’s quality measures include numerous certifications and tests to ensure the products can withstand all conditions. Among them are electrical and mechanical tests to cover extreme vibrations, shocks, temperatures and water resistance. Painstaking efforts are also made to ensure installation can be done quickly and efficiently.

Another critical step to ensuring long-term hardware reliability for all ISAAC’s clients is the beta testing with long-standing trucking fleets. This can often be a lengthy process, but it allows ISAAC to pinpoint any vulnerabilities that need to be addressed before a wider rollout.

“If any defective product is found in the assembly line or in the field, ISAAC is not content with just replacing it. We analyze each case, understand what happened and, if needed, apply a corrective action,” said Arsenault. He added the same quality standards extend to the ISAAC Temporary Installation Kit, which allows fleets with a short-term need to use ISAAC’s in-cab platform without a full-fledged, permanent installation.

Sometimes, what seems like a minor detail can actually create major frustrations for drivers. For example, several years ago ISAAC was using an off-the-shelf docking station with the tablet. However, in-cab vibrations were causing charging issues and some device failures. In response, ISAAC’s team went to work, developing a proprietary, rugged dock using only the highest quality components.

These efforts are not lost on the fleet clients that rely on ISAAC to keep the wheels turning.

“The word ‘reliability’ comes to mind,” said Lou Giardelli, Director of IT with Veltri Inc., which has   returned only one device in over two and a half years since choosing ISAAC.

It’s a similar story for Ann Reifsnyder, Safety Director of Peters Brothers Trucking. “My shop only installs an ISAAC when I get a new unit. They don’t have to touch it any other time. It’s basically set and forget.”

The operational differences are seen out on the open road by Peters’ drivers. 

In the past, “drivers were having trouble in the wintertime during the extreme cold temperatures or in the summer when they were in Texas and it was 110 degrees out and the tablet wouldn’t turn on because the battery had been fried,” Reifsnyder said. “So, we definitely had challenges. The shop was constantly tasking dashes apart to change the hardware out that wasn’t reliable. There was no endurance to it.”

DeLarochelliere believes these comments are strong evidence that the company’s hardware efforts are paying off for fleet clients.

“That’s how you get the reliable hardware we have. We don’t skip any steps. Even the smallest details can make a huge difference to trucking fleets,” DeLarochelliere said.

ISAAC’s built-for-trucking tablet, communication gateway and connected camera system are among the components fleet clients depend on.

About ISAAC Instruments

ISAAC offers in-cab technology that goes far beyond ELDs. We partner with trucking companies to simplify the life of drivers and keep the wheels turning. We provide a reliable, comprehensive open platform that allows fleets to integrate all of their business apps on a single device. Our real-time, in-cab coaching supports eco-driving for unparalleled fuel savings and safer highways, while artificial intelligence (AI) technology empowers informed decision-making. ISAAC is the market leader in Canada and has a rapidly growing presence among top-performing fleets across the United States.  For more information, please visit https://www2.isaacinstruments.com/e/513361/2024-08-05/8xgtth/1539489311/h/0q94AA6-OYtl-EEj1ZW4fjaPK2aV7lL2ZKLXQ9F6X8s.