For Immediate Release

TIRECRAFT Ontario Expands for the Third Consecutive Year in the Off-The-Road (OTR) Tire Market August 6th, 2024

Over the past two years, TIRECRAFT Ontario has made significant strides in the OTR market in Northern Ontario through its partnership with Brandon Montreuil. Now, TIRECRAFT Ontario is thrilled to announce a new expansion into the Southern Ontario OTR Tire Market.

Effective August 6th, Chris Potier and Jason Vollick have joined TIRECRAFT Ontario to support continued growth in the OTR segment. Both Chris and Jason are recognized as top talents in the industry. For those unfamiliar, here’s a brief introduction:

Chris Potier – An OTR Service Technician with over 20 years of experience, Chris is committed to minimizing downtime for his customers and ensuring their fleets achieve optimal performance. He has mentored many team members throughout his career and enjoys training others in providing top-tier service. Chris is known for his reliability and strong teamwork, always ready for early mornings, late nights, or to assist peers with their calls. He exemplifies the qualities of a true industry hero.

Jason Vollick – With over 10 years of experience as an OTR Sales & Service Technician, Jason is constantly seeking ways to improve processes, from vehicle and tool selection to tire recommendations. He prides himself on mentoring team members and sharing his extensive knowledge. Jason is resourceful and solution-oriented, always finding ways to get the job done and earning the trust of his peers.

“With the significant impact Brandon has made in Northern Ontario, the progress TIRECRAFT has made in Southern Ontario, and now this exciting announcement, TIRECRAFT is well-positioned to achieve its strategic vision,” said Usman Mir, Director of Growth.

Christine McClay, President added, “We are excited that Jason and Chris not only bring a wealth of
experience and respect, but also their alignment with our core values.”

TIRECRAFT is on the path to becoming Ontario’s leading off-road tire service provider. Our industry- leading team, equipment, and technology will support our customers in optimizing their flee performance, providing best-in-class service, and maintaining the largest, most reliable off-road service network.